1. For this question I gave them the option to pick more than one genre because people tend to listen to various types of music. From the chart above I can see that majority(80%) of the people said that they listen to indie rock music. As majority of my target audience have said they listen to indie rock, and it has was chosen a lot more than the other options, I will keep the focus of my magazine on the indie rock genre. I can also see from the chart that the lowest scored genre was country(5%) and classical(10%). From this I will ensure that my magazine will not feature country or classical music as it will not appeal to my target audience.
2. From the chart above I can see that more females answered the questionnaire than males. However, there is not a big difference on how many males and females answered it. Therefore, my magazine will be targeted at both males and females. Another reason why I have chosen to aim my magazine towards both genders is because I feel that anyone can read the magazine so it should not be gender specific on who it is targeted towards.
3. For this question I gave them the option to pick more than one because I feel that there would be more than just one option that they would like to see in a magazine. From the chart I can see that more people(75%) wanted to read reviews about albums/songs etc. than any of the other options. So I will make sure to include some reviews in the magazine. Since all of the options were scored quite highly I will try to include all of them in the magazine.
4. From the chart above I can see that the option people chose the most(40%) was the celebrity on the front cover. Therefore when making the magazine I will ensure that the main artist/group featuring on the magazine is an artist/group that a lot of people (who fit in my target audience) like.
5. From the chart above I can see that the most(44%) voted for price was £2-£2.99. From this I know to price my magazine in this price range so that more people will want to buy it, and not be put off by the price. The lowest scored(10%) price range was £4+. From this I know not over charge the magazine because my target audience do not want to spend too much on a magazine.
6. From the chart above I can see that 60% of people prefer to read both long and short articles. 25% said that they like to read short articles, and 15% of people like to read long articles. Since majority of people said that they enjoy reading both long and short articles and there was a mixed response on either long or short, I will make sure to include a mixture of long and short articles within the magazine.
7. From the chart above I can see that it was an equal 50/50 on whether my target audience prefers a simple front cover or one with more information on. Therefore, when making my magazine front cover I will try to make it with information on but not too much so it will hopefully please both.
8. I asked my target audience whether they prefer older or modern music so I know what sort of artists to feature in the magazine. From the chart above I can see that it was a 50/50 split between modern and older music. Therefore, I know to feature a mixture of both older and modern music artist within my magazine so that it appeals to both groups of people.
9. From the chart above I can see that a the biggest proportion of people think that NME appeals to them the most out of the options given. The smallest proportion of people chose Rolling Stone magazine. From these results I know to make my magazine more like NME magazine rather than Rolling Stone.
10. The last question I asked was about whether they like reading about new up coming artists or not. I asked this because I wanted to know whether it is worth including articles about new artists and if they would like reading them. From the chart above I can see that 75% of people from my target audience said that they would like to read about new up coming artists. Furthermore, I know to include some content on new artists.
